■ Services

Start small. Keep what works.

Most clients start with the audit. If it finds real gaps, it becomes a plan. If you want help running the plan, I stay on as your fractional CMO.

01 · Audit

Which marketing brings in orders?

A two-week audit for owner-run manufacturers: what to stop, what to fix first, and who to hire next.

+Written report. Five issues, ranked by impact.
+Evidence. Your own numbers behind each one.
+A fix for each. What, who, and what it takes.
+60-minute call. Walk through it with your team.
+Who to hire. Agency, freelancer or in-house, and what they should own.
Invoice.Included€790
Kick-off call · 60 min with you, plus 30 min with your sales lead if you have oneDay 1
Read-only access: analytics, ad accounts, a sales export, 12 months of spendDay 2
Analysis: spend → enquiries → orders, and where the chain breaksDays 3–9
Written report, 5 issues + fixes, and a 60-minute findings callDay 10

Fixed price. Invoiced before kick-off. About 2.5 hours of your time in total. No obligation after.

02 · Plan

A 30/60/90-day plan.

The audit says what's broken. The plan says what happens on Monday: the order of the work, who does it, what it costs and what we measure.

Plan.ContentsAfter the audit
Days 1–30 · fix the leaks the audit found, tracking firstFix
Days 31–60 · test the channels and messages with the best oddsTest
Days 61–90 · put budget behind what worked, cut the restScale
Budget split, weekly targets, owners and briefs for agencies or freelancersIncluded

Price depends on scope and is agreed after the audit. Book the plan within 30 days of the audit and the €790 audit fee is credited.

03 · Fractional CMO

A marketing lead, part-time.

For manufacturers that need someone senior to own marketing but don't need, or can't yet justify, a full-time CMO.

+Strategy and budget. Where the money goes, and why.
+Your team and agencies. Briefs, reviews, and holding them to results.
+Weekly numbers. Spend, enquiries and orders in one short update.
+Sales and marketing in step. Leads followed up, dealers supported.
Engagement.TermsMonthly
TimeUp to 15 hours a week, with a weekly call ClientsAt most two at a time PriceFrom €2,500 a month StartUsually after the audit, so we begin from your numbers
Contact

Tell me about your business.

Company, website, and what made you look at marketing now. I reply within one working day.

Lviv, local time

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[email protected]

Nick Morgun · Fractional CMO for manufacturers © 2026